While there is value in knowing how many visitors are finding your web site, some of the other reports that give an indication of which web pages they are visiting, what search terms they used to find you, and what Search Engines, etc. Referred them to your site are also valuable. For example, if there are certain important pages of your web site that don't seem to be attracting visitors, possibly some changes should be made to your web site that will draw more attention to those pages. Or if there are search terms that should be being used to find your site, but aren't, that may be an indication that those terms aren't used with as much frequency on your web pages as they should be for good Search Engine indexing. Using the web statistics for making those kinds of evaluations and adjustments is part of the value of these reports.

The guide has been put together in stand-alone sections, within the ‘Suite of Documents’ so that both auditors and other SMETA users can select the parts which are appropriate for them. By making this widely available in a standard format the AAG hopes to further increase the consistency of the SMETA process. Pogo. Sustainability SMETA Audits Reduce duplication of effort in ethical trade auditing with a SEDEX members ethical trade audit (SMETA) from SGS. The Supplier Ethical Data Exchange (SEDEX) is a web-based system designed to help organizations manage data on labor practices in their supply chain.